LeanData
CA, USA
LeanData helps the world's fastest-growing companies automate, simplify, and accelerate revenue. As the VP of Demand Generation at LeanData, you will lead a team and build strategies to drive high-quality demand that fills our sales pipeline, fueling business growth. You'll define and target segments, design integrated marketing programs, and measure success to propel LeanData forward. This role's success will be evaluated based on achieving pipeline targets for both new business and expansion opportunities. Responsibilities: Demand Generation & Growth Strategy : Oversee the overall strategy, program execution, and budget allocation for demand generation, with a focus on consistent growth. Integrated Campaign Management : Lead the planning and execution of integrated demand generation initiatives, including account-based marketing across channels such as email, paid media, SEO, lead nurturing, and more. Sales Partnership : Collaborate closely with Sales leadership...