114 marketing jobs found in Wilmington, DE

Sitting within the Client Marketing organization, the Retail Deposits Acquisition Growth Lead will primarily be responsible for developing and executing acquisition campaigns in support of Personal Banking and Wealth new-to-bank customer growth. The person in this role will manage multiple high-priority campaigns in a fast-paced environment, demonstrating superior organizational skills, attention to detail, and adaptability. The VP will manage and execute compelling new creative experiences and messaging and implement a Test and Learn agenda. They will have strong performance marketing discipline and rigor in meeting and exceeding goals and KPIs driven by these marketing tactics. Prior experience in Retail Banking or Financial Services industry is preferred, as well as the ability to foster an environment of operational excellence and continuous improvement. Key Responsibilities Design and flawlessly execute marketing campaigns to drive acquisitions growth. Own the...

Marketing and Franchise Development in the U.S. Consumer Bank is focused on deploying best-in-class marketing campaigns and advertising efforts while engaging net new external partnerships to enhance our product and solutions set. The team's focus is to unify cross-Consumer Bank strategies to deliver ideal end-to-end experiences to our customers. The Citi Retail Services (CRS) Partner Marketing team leads all marketing efforts for the CRS business. CRS is a leader in the payments industry and manages over 40 million customer accounts via long-standing partnerships with industry leaders including Macy's, The Home Depot and Best Buy. With a pre-eminent global brand and distribution, CRS delivers industry-leading products, advanced services and payment systems that address clients' evolving needs. Integral to CRS success is the introduction and management of innovative programs, products and solutions through strong partnerships and dedicated employees who are committed to...

Training & Communication lead Responsibilities: Develop training and communication strategies that combines and improves online digital media with other training channels to create a sustainable collaborative learning experience. Able to design workplace learning and development principles and tools with knowledge of Instructional design architecture, preferably in Brainshark, Storyline, Articulate, Captivate, Flash, and Photoshop Advanced proficiency in web design in developing and maintaining collaborate sites. Strong subject matter expertise in the risk and control process and project management. Design and development of Micro learning tools through short form videos. Partners with internal subject matter experts and external providers to build learning solutions that meet targeted outcomes. Manage townhall, stoplight sessions and roadshows for Central Controls. Strong knowledge in deploying learning events through the Global Learning Management System (GLMS)...

Position Summary We are seeking a strategic and results-driven Vice President of Performance Marketing to lead the charge in scaling our digital and local marketing efforts. This senior leader will be responsible for building and optimizing multi-channel performance marketing programs across paid media, SEO, social media, and Pay Per Lead partnerships. The role will also shape local brand marketing strategies to win in highly competitive markets, ensuring alignment with our customer acquisition and retention goals. Key Responsibilities Performance Marketing Leadership Lead all paid acquisition efforts (Google, Meta, YouTube, Display, Programmatic, Pay Per Lead, etc.) to deliver efficient and scalable cost-per-lead and cost-per-booking metrics. Own full-funnel conversion metrics from impression to booked appointment, driving accountability across digital platforms. Oversee media buying and digital campaign strategy across service lines and geographies. Digital...

Vice President of Marketing The Franklin Institute, the most visited museum in the Commonwealth of Pennsylvania, strives to be the world leader in promoting science and technology education and literacy through inspiring and engaging experiences that cultivate curiosity, critical thinking, and an understanding of the crucial role science plays in our lives. At The Franklin Institute , we provide an environment that is as nurturing as it is dynamic. Our team-oriented approach allows for ample learning and career growth opportunities. We think you will find the Institute offers the ideal atmosphere in which to best use your skills and talents. We are eager for your input, ideas, and inspiration. Position Description: We are seeking a results-driven and strategic senior executive to lead marketing and communications for The Franklin Institute (TFI), ensuring sustained revenue growth and an exceptional brand presence. The ideal candidate will have a proven track record of...

Overview The Vice President of Marketing is responsible for the strategic direction of NFI's marketing initiatives and external communications / digital functions. The individual will work with ownership and senior executives to plan implement and coordinate efforts to promote the NFI brand and culture resulting in greater lead generation growing NFI's business . The individual will oversee the marketing team that manages branding, production of sales materials including content, trade show participation, public relations, company website development, and advertising driving lead generation. The role will ensure that NFI's message is distributed across appropriate channels and to targeted audiences. This leader ensures that the sales and marketing teams are aligned and have the tools and assets they need to succeed. The position will report to the CCO / EVP of Sales, Account Management, and Marketing. Responsibilities Act as steward of the company's brand, ensuring proper,...

The Vice President of Sales & Marketing oversees the entire sales process, from lead generation to resident move in day. They are responsible for leading and managing the Artis sales strategy to drive revenue growth and achieve sales targets. This position leads the sales and marketing functions of the organization through strategy development, sales training, market analysis and relationship management. Primary Responsibilities: SALES STRATEGY Develop and implement strategic sales plans to achieve company revenue objectives. Managing and lead the regional sales teams and providing guidance and support to regional teams and executive directors. Develop and implement effective sales strategies, pricing models, and incentive programs to maximize revenue. Collaborate with the executive team to define the sales and marketing strategy, setting clear goals, targets, and KPIs aligned with the company's overall objectives. Collaborate with leaders to manage all supporting...

Position : Vice President of Marketing, Founding Forward, Full-time Reporting to the Executive VP/COO, the VP of Marketing will lead and manage the marketing and communications initiatives of this growing national civic education organization. The VP will plan and implement a strategic, integrated marketing approach to support, enhance, and grow Founding Forward's educational programs. This position is critical to the success of Founding Forward's recently approved strategic plan, which calls for dramatic growth. This position will strategically align activities across external and internal communications, fundraising initiatives, programs, and board engagement. Founding Forward is a national 501(c)(3) nonprofit national civic education organization, with the mission to inform and engage citizens through transformational educational experiences grounded in American history. These experiences enable students, teachers, and citizens to understand, appreciate, and practice the...

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com Job Function: Marketing Job Sub Function: Strategic Marketing Job Category: Professional All Job Posting Locations: Horsham, Pennsylvania, United States of America Job Description: We are searching for the best talent for a Vice President, GU Sales & Marketing, Oncology to be located in Horsham, Pennsylvania Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements....

Pengate Handling Systems is a powerhouse material handling company that provides various warehousing solutions throughout the Northeast United States. We provide top-of-the-line equipment, service, consultation, parts, and training programs to businesses of all sizes throughout PA and NY with over 450+ teammates across these facilities. As the Executive Vice President of Sales & Marketing , you will be responsible for developing and executing strategic sales & marketing initiatives to drive growth, enhance brand awareness, and achieve business objectives. Duties / Responsibilities Develop and implement the overall sales and marketing strategy in alignment with the company's vision and business objectives. Analyze market trends, competitor strategies, and customer insights to inform decision-making and drive innovation Lead and inspire a high-performing team sharing best practices, refining sales techniques, and ensuring the team is equipped for success Drive sales...

Pengate Handling Systems is a powerhouse material handling company that provides various warehousing solutions throughout the Northeast United States. We provide top-of-the-line equipment, service, consultation, parts, and training programs to businesses of all sizes throughout PA and NY with over 450+ teammates across these facilities. As the Executive Vice President of Sales & Marketing , you will be responsible for developing and executing strategic sales & marketing initiatives to drive growth, enhance brand awareness, and achieve business objectives. Duties / Responsibilities Develop and implement the overall sales and marketing strategy in alignment with the company's vision and business objectives. Analyze market trends, competitor strategies, and customer insights to inform decision-making and drive innovation Lead and inspire a high-performing team sharing best practices, refining sales techniques, and ensuring the team is equipped for success Drive sales...

OneMain is currently seeking a dynamic and experienced Managing Director of Marketing to oversee our largest marketing channel-Digital Marketing. This role demands a strategic leader with expertise in analytics, technology, and customer-centric design. The Managing Director of Marketing will be responsible for the comprehensive management and strategic direction of our digital marketing channels. This position requires a deep understanding of data analytics, technology, and customer-focused marketing strategies. The ideal candidate will excel in leading and developing cross-functional teams comprised of marketing and analytics professionals, as well as partner closely with product management and technology functions . In this role, you will lead, develop and design an industry leading new (and former) customer acquisition strategy. Strategic Planning and Execution: Develop and implement comprehensive digital marketing strategies aligned with OneMain's business objectives....

About this role GAAPS Alternatives | Vice President NAV Oversight | Wilmington About BlackRock Elevate your career by joining the world's largest asset manager! Thrive in an environment that promotes positive relationships and recognizes outstanding performance! We know you want to feel valued every single day and be recognized for your contribution. At BlackRock we strive to empower our employees and actively engage your involvement in our success. With over USD $6 trillion of assets we have an outstanding responsibility: our technology and services empower millions of investors to save for retirement, pay for college, buy a home and improve their financial well-being. Team Overview The Global Accounting and Product Services (GAAPS) division is responsible for providing operational support to BlackRock's portfolio management teams and clients. GAAPS is central to business operations in providing subject matter expertise, monitoring fund administrator service delivery in...

Job Description The Slate product team is responsible for managing the Slate Edge and legacy Slate card portfolio, a critical value product that provides lending flexibility and credit access to our customers. In this role, you role will define and deliver a risk-focused strategy to expand credit access as part of our motto to be the "Bank for All." You will be the person to translate segment needs into expansion opportunities that serve our customers' needs through highly efficient and effective risk underwriting strategies. As the part of the product strategy team for Slate products, you will be responsible to partner with the Risk organization to develop specific risk-focused strategies to grow the portfolio. You will also help inform, develop, and support broader product strategies or bridging customer and banker experience with data and education opportunities that support our expansion goal. Using your data analysis skills, strategy experience, risk management mindset, and...

Job Description This Vice President of Product Development and Innovation will be part of the DoorDash Co-Brand program. In this role you will be responsible for developing and executing a comprehensive plan for the DoorDash co-branded card program across three key areas: Driving ideation and strategy for product launches or benefit refreshes Understanding the market landscape to identify opportunities to best differentiate our products from competitors Developing new capabilities to drive usability, engagement and cardmember satisfaction It will require strong collaboration across different cross functional teams including the Co-Brand Product and Go-to-Market team, Tech, Operations, Finance, Controls, Legal, Compliance and the Partner (DoorDash). This role sits within the Partner Card organization of Card Services, a key business within Chase's Consumer & Community Banking group. Job responsibilities Leverage consumer insights to drive new products and/or new...

Job Description The Freedom product team is responsible for managing the Freedom Flex, Freedom Unlimited, Freedom Rise and legacy Freedom card portfolios, Chase's flagship, proprietary cash back product. In this role, you role will define and deliver a customer-focused experience strategy for Chase Freedom customers. Using your understanding of the needs of the customer segment, you will dive into the end to end experience for Freedom customers, identifying opportunities to advocate for our customers and their specific needs whether in digital or human-involved experiences. As the part of the portfolio strategy team for Freedom products, you will be responsible to partner across the organization to influence and inform experiences for the segment. The relationships you build and develop with a broad variety of teams across our marketing, servicing, agile product, risk management, etc. organizations will be key to success. Using your data analysis skills, strategy experience,...

We are seeking a dedicated and highly skilled MarTech Product Manager to help drive and implement best in class marketing technology platforms and tools to deliver against Citibank's US Personal Banking and Wealth strategic vision of generating always on and personalized marketing offers. The individual in this role will inform, plan, and deliver Marketing's Technology tools that drive acquisition and engagement of customers & prospects across channels. The job requires a deep understanding of the following technologies/tools and its corresponding architecture landscape: Data Management platforms (e.g. Salesforce/Adobe/RedPoint/Other CDPs) and Orchestration/Personalization platforms (e.g. Pega, Zeta, Adobe Target, Persado, Stensul, Adobe Experience Platform).This role is responsible for managing the platform lifecycle, supporting cross-functional digital projects, and ensuring high performance, stability, and seamless user experiences. The product manager will work closely with...

Job Description The Consumer Bank Business and Product Transformation team is responsible for advancing Consumer Bank product operating models and mobilizing product teams to deliver initiatives at scale that align with Consumer Bank Strategic Objectives. As a Product Portfolio Operations Manager in the Consumer Bank agile product portfolio, you are a foundational member of a team responsible for implementing connectivity strategies across the product space. You ensure product investments and roadmaps align with Consumer Bank Strategic Objectives, driving positive business and customer benefits. You are directly responsible for creating structures that enhance coordination in our product line. By mobilizing product teams, you deliver large-scale initiatives and advance the Consumer Bank agile product delivery strategy for better business and product outcomes through continuous improvement. Job responsibilities Works across products to help ensure delivery against business...

Job Description This role offers an exciting opportunity to become a subject matter expert in customer experience, collaborate across Consumer and Community Banking, and promote meaningful improvements. As a Vice President within the CX Insights & Innovation team in Marketing, Growth & Innovation, you will utilize a range of tools, insights, data, and analysis to gain a comprehensive understanding of the Card & Connected Commerce customer experience. Your responsibilities will include identifying customer issues across Servicing, Digital, and Travel experiences using these insights and contributing to the development of cross-functional solutions. Job Responsibilities Aggregate CX data & insights from various sources; synthesize and identify key insights across Card & Connected Commerce. Use data & insights to identify solutions for CX Book of Work and Card product prioritization. Understand NPS challenges, articulate them, and drive awareness around...

The Program Mgt Sr Lead Analyst is a strategic professional who closely follows latest trends in own field and adapts them for application within own job and the business. Typically a small number of people within the business that provide the same level of expertise. Excellent communication skills required in order to negotiate internally, often at a senior level. Developed communication and diplomacy skills are required in order to guide, influence and convince others, in particular colleagues in other areas and occasional external customers. Accountable for significant direct business results or authoritative advice regarding the operations of the business. Necessitates a degree of responsibility over technical strategy. Primarily affects a sub-function. Responsible for handling staff management issues, including resource management and allocation of work within the team/project. Responsibilities: Responsible for managing the execution of projects including business...