Carnegie Mellon University
Pittsburgh, PA, USA
The Associate Vice President for Marketing and Brand Strategy will lead and advance the marketing strategy for CMU, resulting in integrated, high-impact marketing initiatives. The Associate Vice President will create innovative, game-changing, forward-thinking marketing programs that maximize opportunities to build CMU's reputation and brand visibility for all areas of the university as one of the pre-eminent global institutions in higher education. The Associate Vice President will bring fresh ideas and proven results to help reach key audiences in new and unique ways and ensure the institution's global reputation matches the excellence of its people, programs, and partnerships. The Associate Vice President will lead CMU's marketing efforts by driving vision, strategy, and execution toward a clear set of goals. In a highly collaborative, decentralized environment, the Associate Vice President will spearhead brand campaigns, cross-university messaging programs, and current and...