MSC Cruises S.A.
Remote (Fort Lauderdale, FL, USA)
JOB PURPOSE MSC Cruises USA is expanding its Onboard Revenue team and hiring a VP, Casino. #LI-LC1 It is the primary responsibility of the VP, Casino Player Development, Marketing & Property Acquisition to cultivate strategic relationships with clients, partners, junket representatives, independent agents & guests, to exponentially increase our player database, to drive revenue and to strategically position MSC Cruises as the preferred Cruise Line of choice for casino players globally. In collaboration with our Geneva HQ, this role is responsible for managing US partnerships & brand alignments, multi-platform marketing initiatives, casino events, and MSC's in-house loyalty / rewards program, in an effort to increase awareness, revenue & brand loyalty, ultimately resulting in increased frequency of trips and higher levels of casino play. KEY ACCOUNTABILITIES Responsible for achieving Key Performance Indicators, defined by program, which may include but are not...