Tatari
Los Angeles, CA, USA
TV advertising has long relied on an outdated model that no longer meets modern advertiser needs. Recognizing it was time for a change, Tatari was founded in 2016 to help transform the antiquated world of TV advertising through the intelligent application of data science and proprietary technology. The unique combination of AI and machine learning with predictive analytics empowers advertisers of all sizes to build TV campaigns with unprecedented speed, accuracy, and transparency. As a result, Tatari has emerged as a leading platform for buying and measuring advertising across linear and streaming TV. Unlike many startups, Tatari chose to bootstrap its operations rather than pursue traditional VC funding, adopting a cash-positive model that has kept the business profitable from day one. This approach has allowed Tatari to scale rapidly while maintaining its core values and focusing on delivering exceptional results for its rapidly growing client base. To help support these diverse...